Progressive PR & Communications
73 Case Studies
Case Study: Kidney Health Australia raises awareness and funds for Big Red Kidney Walks with Progressive PR & Communications
A Progressive PR & Communications Case Study
Kidney Health Australia boosts awareness for 10 Big Red Kidney Walks with Progressive PR & Communications
Kidney Health Australia, a not-for-profit dedicated to improving outcomes for people with kidney disease, needed to raise awareness and generate funds for its ten Big Red Kidney Walks. They engaged the vendor, Progressive PR & Communications, to deliver a PR campaign to relevant media across Australia.
Progressive PR & Communications implemented a localized campaign that utilized event organizers, patient case studies, the Big Red Kidney Bus, and ambassador David Hussey. This strategy secured media coverage in all ten event locations. The efforts by Progressive PR & Communications successfully raised awareness of the walks and contributed to generating much-needed funds for the organization.
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