Case Study: Tata Global Beverages achieves 50% faster site management with Progress Sitefinity CMS from Progress Software

Tata Global Beverages Brings its Brand to Life with Progress

Tata Global Beverages, a global beverage company with brands like Tetley Tea and Eight O’Clock Coffee, wanted a more engaging, unified web presence that could serve both corporate audiences and dozens of regional brand sites. After moving from SharePoint to Progress Software’s Progress Sitefinity CMS, the company looked to improve navigation, mobile responsiveness, and the balance between shared corporate content and local brand content.

Progress Software implemented Sitefinity multisite management to let Tata Global Beverages control multiple websites from one interface, share assets and content across sites, and give regional brand managers control over local updates. The result was at least a 50% reduction in time spent managing sites, lower maintenance costs, and simpler upgrades, while also improving performance and enabling a more personalized, consistent user experience across the brand portfolio.

Tata Global Beverages

Sunil Sastry

Director, Analytics and Web