Case Study: Serigraph achieves business growth and a competitive edge with Progress Software

Serigraph Achieves Business Growth And A Competitive Edge With The Help Of App Technologies And Progress Software

Serigraph, a provider of point-of-purchase and promotional fulfillment services for franchise and retail customers, needed to improve speed-to-market, service, and accuracy for complex marketing campaigns. Working with Progress Software and its partner App Technologies, Serigraph enhanced its existing web-based ezPOP fulfillment and project management solution, including adding online catalog ordering to better support bulk and ad hoc orders.

Progress Software helped power a solution that streamlined ordering, shipping, and fulfillment end to end, allowing Serigraph’s customers to place faster, more accurate orders and manage localized promotions more easily. The results included doubling promotions fulfilled per year, cutting the promotional cycle from 13 weeks to six weeks on average, reaching 99.9% fulfillment accuracy, reducing shipping and inventory costs, and growing Serigraph’s business by 15%.

Serigraph

Kevin Newton

E-Business Systems Architect