Case Study: Reeves Import Motorcars achieves 22% above sales projections with Progress Software's responsive website solution

Progress Helps Reeves Import Motorcars Beat Annual Sales Projections by 22% with Responsive Website

Reeves Import Motorcars, a Tampa-based luxury auto dealer, wanted to replace its outdated, non-responsive website with a more robust digital experience that could better showcase inventory, support self-service, and improve conversions. Reeves partnered with Progress Software and its partner Bayshore Solutions, using Progress Sitefinity CMS and Progress Kendo UI to rebuild the site from scratch.

Progress Software helped implement a responsive, SEO-optimized website with dynamic inventory updates, reusable UI widgets, and integrations to the dealer management system and CRM. The new site delivered major results, including a 283% increase in website traffic, a 2,104% increase in mobile visits, and annual car sales projections exceeded by 22%, while also cutting months of development time and tens of thousands of dollars in costs.

Reeves

Kelly Rogers

General Manager