Case Study: ORNL Federal Credit Union improves mobile user experience and SEO with Progress Sitefinity

A Progress Software Case Study

Preview of the ORNL Federal Credit Union Case Study

ORNL Federal Credit Union boosts SEO to #1 with Progress Software Sitefinity

ORNL Federal Credit Union, a not-for-profit financial cooperative serving Eastern Tennessee, faced the challenge of an outdated website that was difficult for its members to navigate on mobile devices. To address this, they partnered with vendor Progress Software and used the Progress Sitefinity platform to overhaul their digital presence and create a more user-friendly mobile experience.

Progress Software implemented a solution that included a modern, ADA-compliant design and consolidated content, making the site easier to navigate and update without coding. The results included a significant increase in SEO performance, with the credit union achieving number one rankings for key non-brand and brand keywords. The new website also received praise for its improved mobile usability features.


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