Case Study: Werner Ladder Company achieves unified management of 20+ brand sites and faster content updates with Progress Sitefinity

Werner Ladder Company Elevates Its Shopping Experience to New Levels with Sitefinity

Werner Ladder Company, a U.S. manufacturer of ladders and climbing equipment, faced a sprawling digital footprint of 20+ brand sites that was difficult to navigate, manage and update. The company needed a more robust, unified web presence to support its expanding product lines and deliver a consistent experience across mobile and desktop.

By migrating to Progress Sitefinity, Werner consolidated its sites onto a single, extensible CMS with multisite management and integrations (Salesforce, BazaarVoice and its PIM). As a result, marketers can update content in minutes without IT, customers enjoy a smoother, frictionless shopping experience, and Werner now manages 20+ brand sites from one platform with easy scalability for future acquisitions.

Werner