Case Study: Unistrut achieves a 1,600% increase in document downloads with Progress Sitefinity

Unistrut Sees 1600% Increase in Document Downloads and Drastically Exceeds Website Traffic and Engagement Goals with Sitefinity

Unistrut, a U.S. manufacturing and distribution company serving construction developers and architects, needed a modern, more searchable website because its web team couldn’t easily update content and the existing search made product discovery difficult. The goal was to improve discoverability and enable internal content management without relying on a third-party vendor.

Working with Americaneagle.com, Unistrut implemented Progress Sitefinity with Hawksearch, added a project builder and downloadable documentation workflow, and introduced document tracking. The changes let the team manage content in-house, sped product discovery, and drove a 1,600% increase in document downloads, a 36% rise in overall traffic and 58% growth in organic traffic, creating new business opportunities.

Unistrut