Case Study: Lakeland Health achieves responsive mobile experience and streamlined content management with Progress Sitefinity

Sitefinity CMS delivers responsive user experience to Lakeland Health

Lakeland Health, a not‑for‑profit community health system serving 80% of southwest Michigan’s 140,000 residents, needed to replace a restrictive proprietary web platform that hindered mobile, social and third‑party integrations. Marketing and IT teams required an easy‑to‑use CMS with open APIs, responsive design and better content management to deliver a modern, customer‑focused digital experience.

They selected Progress Sitefinity CMS and development partner Enqbator to rebuild the 1,500‑page site in under six months, adding features such as a mega menu with embedded media, an advanced doctor search pulling daily data from their credentialing system, a Google Maps‑based service locator and MailChimp integration. Post‑launch mobile traffic rose from 34% to over 50%, developer efficiency roughly doubled, and duplicate data entry was eliminated by integrating physician records—allowing stakeholders across the organization to manage content directly.

Lakeland Health

Megan Yore

Chief Communications Officer and Director of Marketing