Case Study: Progress Software boosts engagement and conversions with Progress Sitefinity and Agentic RAG

Progress Software boosts homepage engagement 29% with Progress Sitefinity

Progress Software, a technology company, faced declining website traffic as AI-driven and zero-click search changed user behavior. They needed to provide immediate, intent-driven answers to complex questions while keeping users engaged on their Sitefinity-powered site and maintaining enterprise governance. They turned to their own product, the Progress Agentic RAG solution, to augment their digital experience.

The solution integrated the Progress Agentic RAG technology with the Sitefinity CMS, delivering conversational search while preserving site navigation. Following a phased rollout for validation, the implementation drove a 29% increase in homepage engagement, doubled average session time to 27 minutes, and increased conversion rates by 37%. Progress also gained actionable insights from over 7,000 conversational queries, establishing a scalable foundation for future AI-enhanced experiences.

Progress Software