Case Study: Rinck Advertising achieves 257% ad spend growth with PrograMetrix

Rinck Advertising drives 257% ad spend growth with PrograMetrix

Rinck Advertising, a full-service marketing agency, faced challenges with high account management turnover and increased media spend requirements from its previous programmatic vendor. This led them to seek a new partner, and they chose PrograMetrix to manage their clients' multi-channel advertising campaigns.

PrograMetrix provided end-to-end campaign management using an advanced ad tech stack, including platforms like The Trade Desk and Amazon DSP. Their solution involved implementing geofencing, testing emerging channels, and leveraging advanced creative technology. This partnership empowered Rinck to focus on creative strategy while PrograMetrix handled execution. The results were significant, including a 257% YoY growth in ad spend, a $1.13 million increase in media investment, and the acquisition of four new clients.

Rinck Advertising