Case Study: Bridge Insights & Media grows revenue and media under management with PrograMetrix

Bridge Insights & Media adds $550k in media under management with PrograMetrix

Bridge Insights & Media, a strategic media agency focused on traditional media, sought to complement its expertise with digital advertising solutions to provide more value to its clients. The challenge was to scale revenue without adding overhead costs or new staff. To achieve this, they partnered with PrograMetrix to outsource innovative programmatic, paid social, and paid search advertising campaign management.

PrograMetrix implemented an audience-first strategy across connected omnichannel campaigns, including programmatic display, video, and paid search. This solution provided Bridge's team with coaching and new sales material. The results were significant, with PrograMetrix supporting 10 clients and helping Bridge acquire 2 new accounts, resulting in a $550,000 increase in media under management within the first year.

Bridge Insights & Media