Case Study: Alchemy achieves 7x higher signup rates from AI-referred traffic with Profound

Alchemy drives 7x higher signup rates with Profound

Alchemy, a developer platform for crypto, needed to track and improve how its tools appeared in AI-generated answers from sources like Claude and ChatGPT. Their challenge was capturing this high-potential channel without consuming their team's bandwidth, requiring granular insights and AEO expertise. They partnered with the vendor Profound to address this.

Profound provided the technology and strategic playbook to turn AI into a major acquisition channel. The solution included actionable insights to shape the content roadmap and Profound Agents to optimize content at scale. As a result, Alchemy achieved a 23% increase in AI visibility and a 7x higher signup rate from AI-referred traffic. AI became their single largest acquisition channel, driving a 3x increase in its share of signups in one year.

Alchemy