Case Study: Zanzibar Queen Hotel achieves a revitalized brand image and immersive, responsive photo-led website with Profitroom

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Preview of the Zanzibar Queen Hotel Case Study

Zanzibar Queen Hotel - Customer Case Study

Zanzibar Queen Hotel, a beachfront property in Matemwe, Zanzibar, engaged Profitroom to redefine its brand strategy and rebuild its online presence from scratch. The challenge was to create a website that not only showcased the hotel’s natural beauty and experiences but also translated the brand’s emotional appeal into a functional booking channel; Profitroom provided branding and website design services, including responsive web development and an always-visible booking panel.

Profitroom delivered a visually driven, fully responsive website built with HTML5/CSS3/JavaScript, using bespoke photography, subtle animations, a social wall, smooth scrolling and a persistent booking panel to keep reservations front and center. The new site revitalized the Zanzibar Queen Hotel brand online, enhanced guest engagement and improved booking accessibility—strengthening the hotel’s digital presence and making it easier for visitors to convert.


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