Case Study: Schloss Hotel Dresden - Pillnitz achieves improved user experience and increased bookings with Profitroom

Schloss Hotel Dresden - Pillnitz - Customer Case Study

Schloss Hotel Dresden - Pillnitz is a historic 18th-century summer residence with a richly layered past and distinctive atmosphere, and the hotel needed a new website that would capture that character while showcasing its history, rooms and local attractions. Profitroom was engaged to design and deliver the site, tasked with translating the hotel's unique ambiance into a digital experience that supports sales and guest engagement.

Profitroom implemented a stylish, media-rich responsive website using RWD, HTML5, CSS3, JavaScript (ES6) and AJAX, featuring storytelling on the home page, videos and animations, detailed history pages, attractive special-offer presentations and a persistent booking panel that allows reservations at any moment. The new site improved user experience and delivered a significant reduction in the bounce rate, while Profitroom’s design and technical work strengthened the site’s sales function and encouraged more direct bookings.

Schloss Hotel Dresden - Pillnitz