Case Study: The Master Lock Company prevents $500k in out-of-stock losses with Profitero

The Master Lock Company prevents $500k in lost sales with Profitero

The Master Lock Company, a leading manufacturer of home security products, faced a significant challenge with products going out of stock during Amazon promotions, costing them millions in annual lost sales. To address this, they turned to the vendor Profitero and its Amazon analytics service.

Using Profitero's predictive insights from daily page traffic and conversion rates, the company could identify surging demand earlier. This allowed them to accelerate factory production and replenish supply faster. As a result, Profitero's solution prevented a single promoted product from stocking out, recouping $500,000 in sales that would have been lost.

The Master Lock Company