Case Study: Bayer achieves 68% Amazon sales growth with Profitero

Bayer boosts Amazon sales 68% with Profitero

Bayer's Consumer Health division, which markets over 170 brands, sought to accelerate its growth on Amazon but needed strategic guidance on where to focus its efforts across its large portfolio. To address this challenge, Bayer partnered with the ecommerce analytics company Profitero, utilizing its Sales & Share features.

Profitero provided a data-driven solution, enabling Bayer to optimize product pages and resolve out-of-stock issues based on traffic and conversion insights. As a result of working with Profitero, Bayer achieved a 68% increase in Amazon sales growth and grew its market share in five out of six categories.

Bayer