Case Study: Vehlo boosts attendee engagement with ProExhibits

Vehlo elevates NADA engagement with ProExhibits in a 40 x 60 booth

Vehlo faced the challenge of optimizing its 40 x 60 tradeshow footprint to maintain a robust presence while accommodating multiple demo stations, a Customer Success area, meeting rooms, and storage. Their key objectives were to highlight their five portfolio brands and facilitate live interviews and podcasts, all while incorporating an interactive demo element. ProExhibits was engaged to design a solution for this space.

ProExhibits designed a striking backlit hanging sign for visibility and a layout that placed demo stations along the aisles to draw in attendees. The solution integrated a remote-controlled car for interactive demonstrations. The results were stronger, more qualified leads from high-level decision-makers, and the client praised the seamless collaboration and booth design for enhancing stakeholder conversations.

Vehlo