Case Study: GOV.UK achieves public transparency and stakeholder alignment with ProductPlan

Public Roadmap Helps GOV.UK to be Transparent

GOV.UK, run by the Government Digital Service, was created in 2009 to consolidate UK government websites into a single, simpler place for public services and information and now attracts about 12 million weekly visits. As the team grew tenfold and stakeholders multiplied across government, they needed a clearer, shareable roadmap that could show work at different levels of detail; their existing static and board-focused tools couldn’t meet those needs or support a public-facing roadmap.

GOV.UK adopted ProductPlan’s hosted roadmap to present initiatives at multiple levels and publish a public roadmap. The switch increased transparency, generated constructive feedback, raised awareness (including interest from prospective hires), and gave 3,000 admin users across 330 organisations a more efficient single source of truth to keep stakeholders aligned and accountable.

GOV.UK

Neil Williams

Head