Case Study: Giga Meubel boosts impressions and CTR with Producthero and Channable

How NeoSEM leveraged Producthero & Channable for Giga Meubel

NeoSEM, a digital marketing agency, partnered with the software vendor Producthero to address their client Giga Meubel's challenge of increasing the efficiency and reach of its multichannel advertising campaigns. The goal was to boost both online and in-store sales without increasing the existing advertising budget.

The solution involved implementing Producthero's Comparison Shopping Service (CSS) for better auction performance, along with their Labelizer and Products AI tools for smart feed optimization. This approach, combined with Channable for multichannel feed management, resulted in a nearly 20% increase in impressions with the same budget and a 15% higher click-through rate. Producthero's tools were instrumental in delivering these significant results while saving considerable manual effort.

NeoSEM

Wesley Geurtsen

Head