Case Study: Vermeer improves cross-functional alignment and accelerates product development with Productboard

Vermeer - Customer Case Study

Vermeer, a global leader in industrial and agricultural equipment manufacturing, needed a better way to manage growing product complexity and keep product development teams aligned. Before adopting Productboard, the company relied on Gantt charts, Excel spreadsheets, and Post-it notes, which made it difficult to visualize progress, communicate across departments, and coordinate work as the business expanded.

With Productboard, Vermeer improved roadmapping, planning, and cross-functional alignment by using different statuses, filters, and views to tailor information for different stakeholders. The company says Productboard helped reduce time spent preparing presentations and communicating with stakeholders, while giving teams self-serve access to the roadmap and helping them deliver faster product iterations and more value to customers.

Vermeer

Jeff Loomans

Director of Digital Products