Case Study: Aetos Imaging achieves clearer product prioritization and roadmap alignment with Productboard

Aetos Imaging - Customer Case Study

Aetos Imaging, a North America-based software company founded in 2019, needed a better way to manage a growing product roadmap. As feedback came in from sales, implementation, engineering, and product teams, priorities became harder to align and customer insights were scattered across spreadsheets, emails, and Slack messages.

Using Productboard, Aetos centralized customer inputs from Zendesk, NPS scores, recorded calls, and demo transcripts into a single source of truth. Productboard helped the team prioritize with the RICE model, connect features to company initiatives, and communicate roadmaps more clearly, reducing decision-making bottlenecks and improving executive alignment.

Aetos Imaging

Nujad Bolivar

Product Manager