Product Insight Inc
41 Case Studies
A Product Insight Inc Case Study
Product Insight Inc partnered with Fractyl Health, a metabolic therapeutics company, whose challenge was to develop a medical cart that was being designed primarily for clinicians. This narrow focus overlooked the needs of other critical users like cleaning staff and service technicians, risking durability and serviceability issues in a real hospital environment.
The solution from Product Insight Inc involved reframing the project around the product's full lifecycle and all its users. By mapping out every workflow and using physical mockups, they created a new architecture emphasizing serviceability and robust construction. The outcome was a final platform that significantly improved durability, maintainability, and consistency across the product fleet, resulting in faster service access and more reliable component replacement.