Case Study: IU International University of Applied Sciences boosts student onboarding and feedback with Product Fruits

How a Renowned University Onboards Its Students Faster

IU International University of Applied Sciences faced challenges with onboarding remote students to their MyCampus platform. Students were overwhelmed by administrative information, leading to a high volume of repetitive queries to the student office, low platform activity, and a high drop-off rate during the free trial period. To address this, they turned to Product Fruits for a solution.

Product Fruits implemented an automated, multi-layered in-app onboarding system. This included welcome tours, an onboarding checklist with feature tours, tooltips, and feedback widgets to guide and engage students. The solution dramatically reduced repetitive queries, provided relief to staff, and achieved a 50% higher feedback response rate from students, positively impacting the university's NPS score.

IU International University of Applied Sciences

Elisa Guttman

Customer Experience Manager