Case Study: Pili Hunters achieves $148K in ad revenue and 3.45X ROAS with Pro Marketer

Pili Hunters drives $148K in ad revenue with Pro Marketer

Pro Marketer was engaged by Pili Hunters, a premium snack brand, to overcome the challenges of scaling beyond its niche audience. The brand struggled with the high cost of consumer education for its pili nuts, a relatively unknown product, and an over-reliance on paid ads with no safety net. Their email marketing via Klaviyo was underperforming, and high-intent website visitors were frequently abandoning their carts.

To address this, Pro Marketer implemented a full-funnel growth strategy. This included Meta and Google Ads campaigns for prospecting and retargeting, a complete rebuild of their Klaviyo email flows, and a video-first creative approach. The solution drove $148,296 in ad-attributed revenue and achieved a 3.45x ROAS. Notably, Pro Marketer's efforts grew email marketing to account for 42.89% of the brand's total revenue.

Pili Hunters