Case Study: Justtools achieves 38x ROI and 466x SKU monitoring scalability with Prisync

How the Retailer Increased ROI

Just Tools is a 40‑year‑old Australian power‑tools retailer (justtools.com.au) facing a crowded, fast‑moving market and relied on slow, manual competitor price checks that covered only 30–40 SKUs per week. To scale monitoring and enable dynamic pricing, Just Tools chose Prisync’s automated competitor price‑tracking and pricing automation platform.

Prisync enabled Just Tools to monitor 500 SKUs four times a day (about 14,000 data points, a 466x increase), boost price changes from 15–20/week to 40–50/day (an 18x increase), and improve competitive‑intelligence efficiency by 300%. Over six months with Prisync, unit sales growth rose to 8% (vs. 3% prior), revenue growth jumped from 1% to 5.5% (adding ~18K AUD/month ≈ 13K USD), and a $119/month Prisync subscription delivered a net profit of ~4,550 AUD — a 38x ROI; the team plans to track more SKUs and adopt Prisync’s Dynamic Pricing Engine next.

Just Tools

Luke

IT & Web Manager