Case Study: Orami achieves 80× product-tracking scale and major efficiency gains with Prisync

How The Retailer Increased Its Efficiency

Orami is a Southeast Asia–based e-commerce retailer (formerly Bilna) focused on women’s and other categories, drawing over half a million monthly visitors and about $120,000 in daily sales. Before using Prisync for competitor price tracking, Orami tracked at most 1,000 top-selling SKUs manually with a 16-person team, a slow, costly process that missed many pricing opportunities.

Prisync’s automated price-tracking solution let Orami scale to 20,000 tracked products, cut the tracking team from 16 to 4 (25% of the previous size), and boost per-person coverage from 62 to 5,000 SKUs (~80x). The faster reports from Prisync enabled quicker pricing decisions and revealed items where Orami was unnecessarily cheaper so they could raise prices and improve margins, delivering clear operational and financial gains.

Orami

Aditya

Head of Product