Case Study: Mood achieves a 16% conversion lift with Prismfly

Mood lifts conversion 16% with Prismfly

Prismfly partnered with Mood, a discreet ecommerce brand, to address a challenge in product presentation. The client's key landing page used a static hero image, which left an opportunity to make the product feel more real and build greater shopper confidence without altering the layout or copy.

Prismfly implemented a solution by replacing the static image with a purpose-built, rotating 3D product GIF in the hero section. This single design change provided a dynamic, multi-angle view of the product, reducing user uncertainty. The test drove a 16% lift in conversion, increasing the rate from 4.3% to 5%, proving that a thoughtful visual investment can significantly impact performance.

Mood