Case Study: Revival boosts add to cart and conversion rate with Prismfly

Driving performance while maintaining brand equity for high-end home goods retailer

Prismfly partnered with Revival, a high-end home goods retailer, to help grow their conversion rate quickly. The challenge was that Revival had no prior experience with user or A/B testing and needed to strategically optimize their site through both user insights and technology improvements as they scaled their product line.

Prismfly implemented a solution that included an A/B test on the product detail pages to reinforce value for users. The successful variation displayed the percent-off savings more prominently, which increased users' propensity to purchase. This approach by Prismfly resulted in an 11.5% increase in add-to-cart actions and a 9% boost in the overall conversion rate.

Revival