Case Study: EDCH achieves a modern high-performance website with Prism Digital

EDCH boosts page speed to 99% with Prism Digital

EDCH, a subsidiary of the Etisalat Group, approached Prism Digital with the challenge of an outdated website that was generating zero sales and needed to be rebranded to align with its parent company's new identity. The site was built on an old WordPress template and lacked a modern look and feel.

Prism Digital delivered a custom website redesign and brand redesign, focusing on improving user experience and performance with full mobile optimization. The results were dramatic: page speed increased from 10% to 99% on GT Metrix, monthly organic visitors surpassed 10,000, and the bounce rate dropped from 90% to 30%. Prism Digital's solution also led to a 500% increase in customer retention and over 3,000 direct hits in the first month after launch.

EDCH