Case Study: Endcrawl (film & TV credits SaaS) achieves scalable swag-driven brand awareness and customer delight with Printfection (swag management platform)

How Endcrawl Uses Swag Giveaways To Promote Their Brand

Endcrawl, a SaaS company co‑founded by John “Pliny” Eremic that creates and manages scrolling end credits for film and television, wanted a simple way to use branded swag to delight users and boost brand awareness. The manual process of ordering shirts, collecting sizes and addresses, and shipping hundreds of packages (Pliny once took 90 packages to the post office) was time‑consuming and unsustainable, so Endcrawl turned to Printfection’s swag management platform and its Giveaway campaigns and Drop‑In features.

Printfection automated fulfillment and made giveaways effortless: Endcrawl now sends links or Giveaway codes at meetups (where the first 10–20 people can claim a t‑shirt), runs Twitter giveaways, and adds small Drop‑In items to increase usefulness and visibility. The result, according to Pliny, is going from “no swag game” to a scalable program — eliminating manual shipping headaches, increasing on‑set and trade‑show visibility, and generating repeat demand for shirts — all enabled by Printfection.

Endcrawl

John Eremic

Co-Founded