Printfection
16 Case Studies
A Printfection Case Study
Endcrawl, a SaaS company for managing film and television credits, struggled with the logistical burden of manually distributing its high-quality branded swag. Co-founder John "Pliny" Eremic found the process of ordering, storing, and shipping items like t-shirts to be incredibly time-consuming, involving collecting addresses and sizes, printing labels, and making post office trips, which detracted from running his business.
By implementing Printfection's swag management platform, Endcrawl automated its distribution and unlocked new giveaway strategies. The solution allowed for easy Twitter giveaways and event-specific codes, eliminating the need to collect personal sizing information. This enabled clever, targeted brand placement and the use of "Drop-In" surprise items. The result was a dramatic increase in efficiency, transforming swag from a major pain point into a core, effective strategy for boosting brand awareness and delighting customers.