Primer
37 Case Studies
A Primer Case Study
HitPay, a payment service provider for Southeast Asian businesses, faced a challenge as its merchants began expanding globally. These merchants needed to accept card payments in foreign currencies like USD and EUR, but using local acquirers resulted in lower authorization rates and higher costs. To solve this, HitPay partnered with Primer to implement a global card acquiring solution.
Primer connected HitPay to an acquiring partner in key global markets, navigating underwriting and compliance. The technical integration was seamless, requiring minimal development effort. The solution provided immediate demand from HitPay's merchants, enabling them to offer familiar payment experiences to global buyers and supporting them through every stage of growth.