Case Study: Dabble boosts authorization rates and recovers over AUD $1M with Primer

Dabble boosts authorization rates by 10%+ with Primer

Dabble, an Australian sports betting company, faced the challenge of scaling its payments infrastructure to handle massive transaction volumes during peak events without burdening its engineering team. They needed a flexible, reliable system to ensure a frictionless customer experience and maintain their position as a top bookmaker. To achieve this, they partnered with Primer for its payments infrastructure service.

By implementing Primer, Dabble gained a single integration that provided total control over its payments. The solution enabled the team to self-serve, easily add new payment methods, and dynamically adapt routing logic without developer resources. This resulted in a 10%+ increase in its global authorization rate and recovered over AUD $1,000,000 in revenue using Primer's Fallbacks feature. Primer's platform was instrumental in Dabble's successful expansion into the US and UK markets.

Dabble