Case Study: SentinelOne achieves stronger user growth and revenue with Prime Division's UX redesign

SentinelOne boosts user activation by 25.5% with Prime Division

The customer SentinelOne, a multi-billion-dollar cloud security leader, faced the challenge of overhauling its brand presence to match the sophistication of its complex solutions. Their goal was to present these cutting-edge concepts in an accessible and visually engaging way across all touchpoints. They engaged the vendor Prime Division for a complete design transformation.

Prime Division implemented a top-to-bottom redesign that included a new brand identity, typography, a total website revamp, and a wide array of marketing assets. This solution led to immediate and measurable results, including a 12.2% growth in revenue, a 38.1% reduction in costs, and a 25.5% spike in user growth, cementing SentinelOne's market leadership.

SentinelOne