Primal
86 Case Studies
A Primal Case Study
Let's Relax Spa, a recognized Thai spa brand with over 25 branches, approached vendor Primal with the challenge of updating its outdated digital presence. Their website required critical improvements to its usability, speed, and design, and the brand was losing search visibility and online bookings to competitors.
Primal optimized the spa's new website for conversions and core target search terms, ran an organic search campaign, and verified locations on Google My Business. As a result, Let's Relax Spa achieved a page one ranking for 100% of its target keywords, a 47% increase in online booking conversions, and a 104x return on its SEO investment within 11 months.