Case Study: JustCo increases leads 2x with Primal

JustCo increases leads 2x with Primal

JustCo, a provider of flexible office solutions in Thailand, was facing challenges with its Facebook advertising. Despite its prime locations, the company experienced a decline in lead volume and an increase in cost per acquisition for its office rentals. Their goal was to improve lead generation for their OCC branch while staying within budget.

Primal implemented a targeted, data-led strategy for JustCo. This involved building refined lookalike audiences based on past qualified leads and using precise audience segmentation to serve relevant messages. The approach also incorporated remarketing to re-engage potential customers. As a result, Primal helped JustCo achieve a 2x increase in leads, a 65% increase in conversion rate, and a 50% decrease in cost per lead within three months.

JustCo