Case Study: a hospital increases organic traffic by 477% with Primal SEO

Hospital boosts organic traffic 477% in 2 years with Primal

Primal was engaged by an accredited international hospital to address its challenge of increasing online visibility and website traffic. Despite being a JCI accredited quaternary healthcare provider, the hospital needed to boost the visibility of its medical service pages to attract its niche target audience of potential medical travelers.

Primal implemented a comprehensive SEO strategy that involved making the website more Google Algorithm-friendly, generating fresh blog content monthly, and optimizing existing onsite content. This was supported by ongoing keyword research and the active building of high-quality backlinks to strengthen domain authority. As a result of Primal's efforts, the hospital saw a 477% increase in organic traffic over two years, along with a 39% increase in impressions and a 28% increase in clicks.

Hospital