Case Study: Grand Seiko increases organic traffic with Primal

Grand Seiko increases organic traffic by 107% with Primal

Primal helped luxury watchmaker Grand Seiko overcome significant website performance challenges. The customer's site suffered from poor speed and an unstructured layout, which negatively impacted its crawlability, core web vitals, and overall user experience.

Primal implemented a solution focused on improving website speed, building a more structured layout, and strategically refreshing content for relevancy. This approach resulted in a dramatic 107% increase in organic traffic and a 109% increase in search visibility within just four months, with 40% of their keywords reaching Google's first page.

Grand Seiko