Case Study: Bonefit Clinic increases organic key events 5.3x with Primal

A Primal Case Study

Preview of the Bonefit Clinic Case Study

Bonefit Clinic increases organic key events 5.3x with Primal

Bonefit Clinic, a medical team specializing in bone and joint care, was facing severe search engine penalties due to historical black-hat backlink practices and a poor domain reputation. This lack of digital trust was suppressing their organic visibility for essential medical queries. The vendor Primal was tasked with reversing these algorithmic setbacks using SEO services.

Primal implemented a recovery plan focused on restorative technical SEO and the application of E-E-A-T principles. This involved a forensic backlink audit, a disavow file submission, and optimizing site architecture and metadata for better user engagement. As a result, Primal successfully transformed the domain into an authoritative medical resource, achieving a 5.3x increase in organic key events, a 32.63x growth in impressions, and an 11.66x jump in clicks within seven months.


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