Case Study: Unipharm simplifies price monitoring and pricing analytics with Priceva

Unipharm monitors 30 SKUs across 20–30 channels with Priceva

Unipharm, a pharmaceutical company with a growing e-commerce business, needed a reliable way to monitor the online pricing and availability of its own products across multiple sales channels. After trying several broader platforms, they sought a specialized tool and chose Priceva for its focused price monitoring service.

Priceva implemented a simple and flexible solution, providing daily monitoring of 30 SKUs across 20-30 websites and hourly checks for marketplace products. The solution included API integration to synchronize prices on Unipharm's own websites with marketplace listings. As a result, approximately 20-30 employees use the data for reporting and analytics, enabling informed pricing decisions and ensuring price consistency for customers. Unipharm continues to use Priceva for its reasonable cost, responsive support, and ease of use.

Unipharm