Case Study: Secumarket achieves faster marketplace price monitoring with Priceva

Secumarket monitors 14,000+ products in an hour with Priceva

Secumarket, a specialized security systems marketplace, faced the challenge of unstructured and inconsistent pricing from its many sellers. This wide price variation made promotion difficult, reduced conversion, and risked losing customers to larger competitors. Secumarket needed to efficiently monitor over 14,000 products to provide its sellers with data-driven guidance and chose Priceva for its price monitoring and intelligence service to bring order to its marketplace.

By implementing Priceva, Secumarket automated the monitoring of prices across 15-20 competitor websites for its vast product catalog. The solution enabled the team to quickly generate detailed reports with hyperlinks to competitor pages, highlighting price deviations and providing clear recommendations for sellers. The results were significant: analysis that previously took days was completed in an hour, staff resources were used far more efficiently, and over half of the sellers began requesting the data themselves to optimize their pricing, ultimately helping Secumarket strengthen its position as a knowledgeable market expert.

Secumarket