Case Study: East Ruston Cottages boosts bookings and saves time with PriceLabs and SuperControl

East Ruston Cottages drives at least £25,000 in bookings every 7 days with PriceLabs

East Ruston Cottages, a Norfolk-based agency specializing in pet-friendly holiday homes, faced significant operational challenges as they grew to manage 50 properties. Their manual pricing processes were time-consuming and failed to align with market trends, and their initial attempt at dynamic pricing resulted in rates that were too high. This manual workload was hindering their ability to focus on guest experience.

By implementing PriceLabs for dynamic pricing and market-based rate automation, integrated with SuperControl for property management, the agency achieved substantial time savings and operational efficiency. PriceLabs provided the confidence that their pricing was competitive and fair, which contributed to consistently strong booking volumes. This solution allowed East Ruston Cottages to focus on customer care and growth, consistently achieving at least £25,000 in bookings over a rolling 7-day period.

East Ruston Cottages