Case Study: Ticketcorner (Swiss ski & event ticketing leader) achieves 36% revenue growth and 2,250% pre-booking increase with Pricefx dynamic pricing

Ticketcorner - Customer Case Study

Ticketcorner, the Swiss leader in event and ski-resort ticketing serving 70 Alpine resorts, faced a highly manual, season-fixed pricing process that was slow, error-prone and ill-suited to digital customer channels. They needed a dynamic pricing solution (compatible with their Linux/SQL environment, e-shop and Skidata cash desks) that would let ski resorts configure price parameters in real time and react to weather, demand and other market variables — a need they addressed by partnering with Pricefx and its pricing engine.

Pricefx implemented a dynamic pricing solution using PriceBuilder with Live Price Grid, an API integration feeding SwissMeteo data, and PriceAnalyzer for retroactive insights and reporting, going live three months after kickoff (Aug–Nov 2017). The Pricefx system now serves five Swiss ski resorts, enabled Ticketcorner’s move from offline to online booking, and delivered measurable impact: +36% revenue generation, +2,250% increase in pre-booking, more balanced seasonal cashflow, reduced weather dependency and richer pricing analytics.

Ticketcorner

Enrico Karg

Manager Business Development