Case Study: Ford accelerates aftermarket pricing at scale with Pricefx

How Ford manages pricing at scale across 2.5 million parts

Ford Motor Company faced significant challenges in managing pricing for its vast aftermarket parts business, which included 2.5 million SKUs across over 170 countries. Dealing with intense competition, tariffs, and cost fluctuations made pricing decisions complex and time-consuming. The company needed a unified solution to handle its complex data and processes, seeking greater speed and ease of use from its pricing software, which it found with the vendor Pricefx.

By implementing Pricefx, Ford consolidated its pricing onto a single platform, automating workflows and centralizing its pricing logic. This solution replaced a fragmented process and resulted in a 70% faster quote approval cycle, reducing the time from days to hours. The implementation also recovered €2 million in margin within the first year and consolidated over 40 pricing approvers into a single, streamlined workflow, allowing the team to focus more on strategic analytics.

Ford Motor Company