Case Study: Sp.a (Brussels Minister's communication team) achieves faster, more efficient stakeholder communications with Prezly

Sp.a - Customer Case Study

Sp.a’s communications team for the Brussels Minister was struggling with slow, fragmented workflows—collaborating in Word, managing contacts across multiple spreadsheets, and running repeated mail merges meant announcements were time-consuming to produce and often failed to reach all internal and media stakeholders in a timely way.

Adopting Prezly let the team build multimedia stories collaboratively, publish them to the web, and send targeted emails with a few clicks. The platform’s centralized content, sharing tools and email analytics sped up distribution, improved stakeholder visibility and engagement, and made it easier to reach journalists where they work today.

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