Case Study: Staples achieves more engaging, agile presentations and wins more RFPs with Prezi

Staples Ever-changing messaging and a platform that can keep up

Business Interiors by Staples, led by Beth Blough, needed a more dynamic way to sell creative concepts and coordinate brand principles, client needs and multimedia assets than traditional slide decks allowed. With proposals frequently adjusted and presentations often delivered remotely, the team required a platform that supported conversational, non-linear storytelling and helped them stand out in a competitive market where price points are similar.

Adopting Prezi Business gave them a zoomable canvas to drop in videos, images and documents and navigate organically, creating “digital body language” that keeps audiences engaged and information overload down. The team now shares interactive RFPs via a single link—saving printing and mailing costs—while enabling prospects to explore content and discuss in real time, improving first impressions, engagement and overall pitching effectiveness.

Staples

Beth Blough

Director of Furniture Sales, Business Interiors by Staples