Case Study: Brother International achieves more engaging, adaptable presentations with Prezi

Brother - Customer Case Study

Brother UK, led by MD Phil Jones, needed a way to keep conference presentations fresh and relevant for diverse audiences. As a frequent speaker who often rewrites content up to the last minute—and sometimes speaks last when much of the event’s content is already covered—Jones found traditional PowerPoint workflows (which required files to be submitted days in advance) too restrictive.

By using Prezi’s mind‑map approach and cloud link sharing, Jones can build and reorder his narrative on the fly and send a live link to organisers instead of a static file. This flexibility lets him incorporate topical ideas even en route to the venue or update from the audience via laptop or mobile, resulting in more engaging, memorable talks that consistently deliver practical takeaways.

Brother International

Phil Jones

Managing Director of Information, Communication and Technology business, Brother UK