Case Study: Gains In Bulk boosts checkout conversion with PrettyDamnQuick

How Gains In Bulk Tested Their Way to Checkout Conversion Gains

Gains In Bulk, a premium whole-food supplement brand, wanted to improve its Shopify checkout after seeing conversion rates lag behind benchmarks, especially for returning customers. They partnered with PrettyDamnQuick (PDQ) to replace their standard checkout with a more flexible checkout optimization solution.

PrettyDamnQuick worked with Gains In Bulk to run A/B tests and customize the checkout with personalized messages, trust badges, and improved delivery options, including estimated arrival times. The result was a rise in checkout conversion from 65% to over 72% in two weeks, a $3.97 increase in revenue per checkout, and an estimated $381,992 lift in annualized revenue.

Gains In Bulk

Kaleb Mattice

Chief Marketing Officer