Case Study: Governors State University boosts media coverage with Presspage

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Preview of the Governors State University Case Study

Governors State University boosts news reach with Presspage as AP pickup goes viral

Governors State University, a small university with a minimal communications team, faced the challenge of having no visibility in the media. Without a dedicated newsroom or tools to reach journalists, their internal stories were going completely unnoticed. They turned to Presspage to implement a PR newsroom platform to address this.

Presspage provided the solution by enabling the university to build a newsroom from scratch. This allowed them to publish, share, and pitch stories effectively, resulting in major national and regional media coverage. Measurable impacts included viral stories picked up by the Associated Press and a new, insight-driven strategy for targeting journalists. Presspage transformed GSU into a storytelling powerhouse with significantly increased press wins.


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