Case Study: GORE-TEX Professional achieves faster PR workflows and stronger media engagement with Presspage

GORE-TEX Professional grows newsroom traffic past 6,000 visitors with Presspage

GORE-TEX Professional, known for its cutting-edge materials, was hindered by outdated and clunky PR tools that resulted in slow, manual workflows and scattered media management. To overcome these challenges, they partnered with the vendor Presspage to implement its all-in-one PR platform and newsroom software.

By adopting Presspage's solution, GORE-TEX Professional consolidated its scattered systems into a single, powerful platform. This streamlined workflows, provided a dedicated newsroom for journalists, and delivered real-time analytics. The results were significant, including over 6,000 unique newsroom visitors, stronger media relationships, and a more efficient, cost-effective PR operation. Presspage enabled the team to focus on telling great stories and achieving smarter, data-driven outreach.

Gore-tex Professional